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Exit Strategy: Selling Your FBA Business

A practical guide to maximizing valuation and successfully selling your Amazon brand — from someone who has done it twice.

4.8 (54 reviews) 215 students enrolled 4 Weeks
Taught by Marcus Reyes

About This Course

Marcus sold two of his own Amazon brands in 2022. This course distills that process into a repeatable playbook: how brand valuations are actually calculated, the financial documentation buyers expect, how to work with a broker (or sell direct), and the due-diligence process from the seller’s side of the table.

Curriculum

Module 1: Valuation 2 lessons
  • How Amazon Brands Are Actually Valued 19 min
  • Preparing Clean Financials 16 min
Module 2: The Sale Process 3 lessons
  • Working With a Broker vs. Selling Direct 18 min
  • Managing Due Diligence 22 min
  • Closing and Transition Planning 15 min

Your Instructor

Marcus Reyes

Founder & Lead Mentor

Marcus spent four years in Amazon's own supply chain division before launching his first private-label brand in 2016. That brand grew into a portfolio of six Amazon storefronts generating over $22M in combined lifetime sales before he sold two of…

Full Bio

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