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Exit Strategy: Selling Your FBA Business
A practical guide to maximizing valuation and successfully selling your Amazon brand — from someone who has done it twice.
Taught by Ikbal Hossain Rasel
About This Course
Marcus sold two of his own Amazon brands in 2022. This course distills that process into a repeatable playbook: how brand valuations are actually calculated, the financial documentation buyers expect, how to work with a broker (or sell direct), and the due-diligence process from the seller’s side of the table.
Curriculum
Module 1: Valuation 2 lessons
- How Amazon Brands Are Actually Valued 19 min
- Preparing Clean Financials 16 min
Module 2: The Sale Process 3 lessons
- Working With a Broker vs. Selling Direct 18 min
- Managing Due Diligence 22 min
- Closing and Transition Planning 15 min
Your Instructor
Ikbal Hossain Rasel
Founder & Lead Mentor
Rasel spent four years in Amazon's own supply chain division before launching his first private-label brand in 2016. That brand grew into a portfolio of six Amazon storefronts generating over $22M in combined lifetime sales before he sold two of…
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